Volkswagen Polo turns 50

Since 1975, the Volkswagen Polo has delighted generations of people and has become a pioneer in its class: it has always been a symbol of affordable mobility, timeless design and innovative technology. With more than 20 million sales in six generations, the Polo has established itself as one of the most successful cars in its class. In 2025, Volkswagen celebrates the 50th anniversary of its compact model.

Volkswagen Polo turns 50

When the VW Beetle was to be replaced in the 1970s, Volkswagen had several models up its sleeve: the Passat hit the market in 1973, followed a year later by the Golf, while the Polo made its debut in 1975. Up until then, there had been no other car that was both so compact and so refined.

Positioned below the Golf, the Polo perfectly complemented the then new family of front-wheel drive models. 50 years later and with six generations, the Polo has proven how a small car can confidently assert itself in a likable way. More than 20 million vehicles sold speak for themselves.

The small car, presented in March 1975, was based on the Audi 50. In slightly modified form, it went into series production in Wolfsburg as the Volkswagen Polo and quickly provided a breath of fresh air in the small car segment. With its clear design and high functionality, it captured the spirit of the times. Efficient, practical and affordable, the Polo was also characterised by agility, very good handling and economical engines. Qualities that have continued the success story ever since.

Evolution in six generations

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Volkswagen Classic will pay tribute to the Polo in its anniversary year and will present historic models from its own collection in the coming months. The classic car show in Bremen, which runs from January 31 to February 2, 2025, will showcase two early examples: the Oceanic Blue Polo L from 1975 and the unique Polo hillclimb racer from 1977.

Car parts AutoPower
Car parts AutoPower

When the VW Beetle was to be replaced in the 1970s, Volkswagen had several models up its sleeve: the Passat hit the market in 1973, followed a year later by the Golf, while the Polo made its debut in 1975

Positioned below the Golf, the Polo perfectly complemented the then new family of front-wheel drive models